Diversity. It’s all over the news, media, and socials. Inclusion. Diversity. Racial Harmony. These are now universal buzzwords. But we still live in a very tense environment where demonstrations on race, sexuality, gender are on the rise. Many ethnic minorities complain that they are being used as ‘trophies’ to tick the diversity box such as being persuaded to be ...
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The other day, I was driving back with my mother from our relatives’ place. Now peak hour traffic can drive anyone nuts but as someone who is almost always at the brink of losing her patience, I was not at my pleasant best. However, never did I once bang my fists down on the horn hard...
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Bhutan, The Birthplace of Gross Domestic Happiness, lies cradled in the lap of the Himalayas. The rich flora and fauna spread across the wide expanse of land and the rich biodiversity, combined with unique culture and traditions, makes it a favourite among tourists...
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Businesses have been transforming their customer relationship strategies across the globe owing to the digital transformation. Hence, the market for loyalty programs has been consistently evolving, giving rise to innovative solutions...
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You’ve probably come across this blog post because you find yourself in the middle of exactly what this post is about: Research. In today’s world dominated by the world wide web, research is usually the equivalent of a quick Google search. Fortunately (or not), there’s also an information overload out there and in most cases...
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Market research allows business decision makers to account for consumer, market insights and data to make informed business strategy. Qualitative and quantitative research form the two essential pillars of a robust market research effort. Quantitative research refers to the analysis of structured data collected through surveys, polling methods and experiments to draw objective conclusions..
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Shows like Emily in Paris are taking over the web by a storm and becoming one of those feel-good shows that everyone runs to whenever they might just need cheering up or simply just needed to watch something light hearted. But what we might or might not notice is that it has managed to reflect upon something:..
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All in one: The description fittingly describes our homes and somewhat confined lives now. Be it office, school, college or just dwelling, home is where all the action is. Naturally then, in such a significant shift of lifestyle patterns, home is also where our spotlight is. Decor, furnishing, ergonomics and a heightened level of comfort all seem like necessities now.
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Dubai, in more ways than one, is the gateway to the entire Middle East, comprising the rich economies of the UAE itself, along with Saudi Arabia, the region’s biggest economy, Qatar, one of the world’s richest countries, Kuwait, Bahrain and Oman. Additionally, the USE also serves as a key hub for various central and south Asian markets...
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Dubai is one of the top business destinations globally and its investor friendly regime supports growth and development of businesses. With businesses spread across construction, e-commerce, travel and tourism, health, FMCG sectors, among others...
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Market research is a sort of business consultancy that is quite specialised. It is not something that everyone can do, and it frequently necessitates the use of seasoned talent. You can't rely on vague or generic data while building a new product...
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With the Shark Tank buzz going around in the country and people cutting across communities and age groups coming together to support the wave of entrepreneurship in India; TSB’s young minds decided to do an analysis of shark tank pitches so far in order to extract the biggest lessons that an entrepreneur should learn from the proficient sharks sitting on the hot seats...
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In the words of Bill Gates, “The future of money is Digital Currency.” Well, the term digital currency has gained a tremendous amount of traction ever since the pandemic has set into the scene of the contemporary world.
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The internet in the contemporary world is crawling with new-age concepts, like cryptocurrencies, blockchains, metaverse, social 2.0 and the creator economy: all of which collectively fall under an umbrella name of Web 3.0; a term which has been going around raising questions, speculations, and opinions from people all over the globe...
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Have you ever come across a video advertisement on social media about an app offering stocks of Amazon when you shop from Amazon and stocks of Apple when you purchase an Apple product? Well, if you have I am sure you remember that the name of the app was IND money
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New beginnings are in order, and with that comes the time to reflect on the past year and build goals not only for ourselves but also for our businesses. Apparently, it is said that, what the new year brings to us depends to a great extent on what we bring to the new year...
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The holiday season is the time to celebrate and be around loved ones. However, Covid-19 and the restrictions the pandemic brings with it have left many feeling gloomy and unenthusiastic. Let’s delve deep into how Christmas should be celebrated keeping...
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The day is November 13. There is commotion both inside and outside the Scottish event campus as a meeting runs almost 24 hours over its scheduled time. The fate of the earth hangs in balance. Would it be enough...
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Fitness and wellness have been one of the most upcoming sectors in the Indian and the global commercial context. The country’s fitness services market is valued at USD 2.6 billion. Annually, the users are spending in the range of USD 350 to USD 400...
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The two conventional pathways that have been appreciated and encouraged to be taken up by aspiring leaders are the C-suite route at a big company and launching one’s own startup. Another career path, acquisition entrepreneurship is increasingly...
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For the last two months, it has been my distinct pleasure to intern at The Strategy Boutique. To say the least, my experience has exceeded any and all expectations and pre-conceptions I may have held prior to working here....
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Ask someone to tear a page into 2 with your eyes shut, along with the ripping sound, you will be able to visualize someone tearing the page. Or just take a whiff of the Johnson and Johnson’s shampoo or the oil-pastels you used to use...
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With organisations moving to the work from home model, employees have had to make new adjustments to their daily routine. With the second wave of COVID 19 in India being much more...
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It's the dream of every youngster out there. And of old retirees, too. And everyone in between. While growing up, and in our formative years, we all have dreams and aspirations. Few get the opportunity to chase them, many do not....
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2019-20 was a very interesting, and for many, a very forgettable year, with the pandemic and all the associated problems it brought about. With most of the world in various degrees of lockdown, economic activity came to a grinding halt....
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In a society where aviation is perceived as a male dominant field, an all-women pilot crew from India is breaking all stereotypes. Four women-Captain Zoya Aggarwal, Captain Papagari Thanmai, Captain Akansha Sonaware and Captain Shivani Manhas from Air India made history as they completed the longest non-stop commercial flight ever.
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There is nothing more worrisome than the most essential element of our lives getting listed on the stock market- water. Until now, the question of water shortage has been disconcerting, but the public hasn’t taken a serious call to action to preserve it, much like climate change- a lot of talk but little action...
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“The World’s Most Improbable Green City” is what National Geographic calls Dubai. Nestled in Arabian deserts, with sprawling structures of concrete, glass and steel; Dubai aspires to be the city with the smallest ecological footprint by 2050! ...
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Unmanned aerial vehicles, or so to say the infamous drones, haven’t failed to surprise us with their one too many applications - from entering warfare to making 30 minute deliveries a reality- this multifunctional device has been constantly hitting the headlines...
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How many of you are convinced that life is full of uncertainty with 2020 bringing the only and the worst kind of certainty in our lives- contracting covid-19, suffering a natural calamity...
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India needs enormous investments in the coming years to be able to meet the human development goals identified by global intergovernmental organisations like the UN. Governments and philanthropists on their own cannot meet these volumes of funding. Substantial inputs from private enterprises engaging in the social sector are thus critically needed...
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Violence, floods, blasts, oil spills, political conflicts, and of course, the Covid-19 virus. Each day, the news is becoming more and more gruesome. With this ever-increasing...
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These hard and challenging Covid pandemic times have made us realise the increasing importance of soft skills in various aspects of our lives. So, what exactly does one mean by soft skills....
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Digitisation of Retail or ‘Phygital’ has stripped the shopaholics of the one too many thrills of retail therapy- even of the fun derived out of not wanting to shop, with their little trips...
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The late 1960’s drew the curtains on the remnants of European colonization. It has been decades ever since and now, is a relic of the past, at least in popular opinion. The people of a land decide who will govern it. Governments are for the people, of...
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The past few months have been testing, to put it mildly, and we’ve all dwelt over its ad nauseum. COVID-19 would have been a favourite Rum shop discussion, only most Rum shops have been shut. And people have been missing, hiding away inside their houses, preventing human contact, to whatever extent possible. Some even going through extreme lengths to ‘stay out of trouble’...
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With 55% of India’s crude oil consumption owing to the automobile sector and India being the third largest greenhouse gas emitter in 2019 having 22 out of 30 of the World’s most polluted cities and a large part of its population breathing air 10 times more polluted than the levels prescribed by WHO, the need to sustainably grow the mobility ecosystem, both from an economic and environmental...
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With months of lockdown and working from home, a lot of us have had spells of dwelling on our negative thoughts, being unproductive and feeling like a burden on planet Earth. Alright, maybe not the last one, but you know what I mean! We all have rainy days and while it is completely normal to go through them, it is equally important...
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The world as we know it is on the verge of changing once again. Every few decades, the society transforms. The 20 th century is a prime of example of this constant state of change. The transformation from Neo-Classicism to Post Modernism and to whatever comes next (which no one can say for sure, but it sure looks like we have a robust foundation for the resurgence of anarchy) has taught us...
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While most of the globe is struggling to adapt to the new virtual normal, life for one Baltic nation has not been disrupted on this front. With 99% of government services available through online means, the country has had a seamless shift in the current scenario. No, I am not talking about possible future scenarios. This is present day Estonia – a tiny Northern European country which is perhaps the world’s most...
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A classic example of a human exemplifying its ape counterpart. Chaos (n): the inherent unpredictability in the behaviour of a complex natural system. - Merriam-Webster Dictionary Chaos theory, butterfly effect and mathematics in general are ways in which we, humans, have tried to conform the unknown, the vast complexities in the world into symbols and signs that we can understand...
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Eerily vacant roads, mask donned delivery men and airlines nearing bankruptcy left, right and centre. Welcome to 2020: a new normal of empty cities, airports and skies, mirroring a near apocalyptic world at times. Amid the ongoing pandemic and flurry of nation-wide lockdowns, it is no surprise that one industry that has been particularly hard hit, has been aviation...
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The words housing and shelter are often used synonymously, without much thought given to it. Using shelter in place of housing is a nod towards the ultimate purpose of housing, one of utility and not just financial interest. Shelter, in a literal sense, is refuge or haven, exactly what housing should be for all...
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Today, as we are flooded with opinions and forecasts on the post pandemic world we might forget to discuss one of the biggest geo political casualties of this crisis. The European project. The idea of Europe is a beautifully intricate one, and by Europe I refer to the European Union.
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What came in as a panic news, is now being digested, understood and taken with pinch of positivity by people across geographies, age groups, and socio-economic backgrounds. While there are regular reality checks and a sense of constant fear built in by news channels, and social media as the world witnesses an increasing number of cases
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The first ever reference made to public goods was in 1954 by Paul A. Samuelson. In his paper, – title The Pure Theory of Public Expenditure – Samuelson referred to a new type of good which he called ‘collective consumption goods’ as opposed to the generic goods that were talked about hitherto – and fittingly titled them – ‘private consumption goods’.
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On an autumn morning back in October 2013, a friend (and now, Partner) and I started thinking about TSB for the first time. Having worked in both industry and consulting, we understood the nuances and unique pain points felt by consultants and clients, and we were eager to fill this void and provide cutting edge and more importantly, pragmatic solutions to small and mid-sized companies.
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As we approach the end of March, we stand at the cusp of an important milestone. TSB completes 6 years as a leading mid-sized strategy consulting firm. And what a journey it has been, right from our inception back in 2014, to where we stand now, looking ahead at many more milestones and achievements within touching distance.
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As the People's Republic of China - the global manufacturing super power - faces the Corona Virus outbreak, everyone fears the same thing - what happens to the world economies? Over the course of the last 40 years, China captured the industrial revolution and has emerged as an indispensable part of the modern world.
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2019 might be over, but the heaps of knowledge and experience garnered over the year, are some things we carry forward with us. 2019 was a breakthrough year in various aspects here at The Strategy Boutique.
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